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“Digital Disruption and the Death of Storytelling”

“In his latest book, Present Shock: When Everything Happens Now, Rushkoff argues that we no longer have a sense of direction because our culture has become too focused on the present. Today‚Äôs priorities take precedence, much to the detriment of long-term planning and cohesive communications strategies in marketing, advertising, politics and elsewhere.”

Source: Digital Disruption and the Death of Storytelling