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“BoJack Horseman, Rick And Morty, and the art of cynical sincerity.”

Each series began with apparent indifference, even hostility to its leads, encouraging viewers to laugh in shock and disgust over their behavior. They established a pattern of apparent assholery and then disrupted that pattern with flashes of honest feeling, which land all the harder because they’re unexpected. It’s a model that respects an audience’s unwillingness […]
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Prizes for the 2015 Superhero Search — Tech Girls Movement

Coder Factory is proud to support the Tech Girls Movement and is offering a prize for the winning team in each state. The prize is a ticket to a Coder Factory Learn to Code workshop in your closest capital city (transport not included). This two day workshop teaches you web design, programming fundamentals, database and […]
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Every TV News Report on the Economy in One

 
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The Myth of the Average Gamer: “Your target audience doesn’t exist…”

One of the common misconceptions caused by publicly available research is the perceived popularity of certain game genres. People unfamiliar with how games work, but familiar with marketing research in other industries assume that MOBA is like “cola-flavored soft drink” and MMORPG is “ions-enriched sports drink”. When marketing research is talking about MOBA popularity and […]
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“Nintendo patent hints at a return to disc-free game consoles…”

Nintendo has said little about what its future NX console will involve (besides not running Android), but one of the company’s recent US patent applications might be a hint as to what it’s planning. The would-be patent, filed this February, talks about a “stationary game console” that uses only hard drives and external cards for […]